The concept of branding has invaded our culture. Not only do brands have brands, but people, including students, are encouraged to promote their “personal brand”. Soon, my dog will start working on one–his brand will probably be “well-behaved but quirky,” so he gets more treats, although his behavior will undoubtedly remain problematic despite his campaign. [...]
Navigating the college admissions process is complicated, and I feel it’s on the organizational level of planning an invasion of a small country. Here are some ways to make it slightly more efficient and less stressful. Do smart research using smart sources—my favorite two research tools for colleges are old school. The Fiske Guide, although [...]
I have a wonderful friend, who has a wonderful son. As her oldest child, the college admissions process took them both by surprise. Although he was an excellent student with excellent extracurriculars, he was rejected by all the colleges in the Ivy-Plus world. Although he did gain admission to a top-notch public flagship in the [...]
It’s that time of year again, around the January college application deadlines, that I find myself dealing with procrastination. For instance, on the day an application was due, I got a text from a student asking me to review their essays. I replied that I could do so, but that I wouldn’t be available for [...]
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